Our Story | Grass & Co. Natural Wellness

Change your mind

ROOTS NOT WINGS

we grow what grounds you.

It's time to change your mind about what wellness means.

We started Grass & Co. because we saw through the lie: that you're broken and need fixing.

That wellness means optimising yourself into exhaustion. That transcendence is the goal. The wellness industry sells you wings.

We offer roots.

Too often, the wellness world is full of noise... exaggerated claims, miracle cures, and products that promise you'll finally become your best self. It's exhausting. It's dishonest. And it's built on the premise that you're not enough as you are. We take a different path. We go underground, to the mycelial networks that have sustained life for millennia. To functional mushrooms that ground rather than elevate. To ingredients trusted for centuries, combined with rigorous modern science.

No hype. No shortcuts. Just thoughtful formulations designed to support presence over performance, clarity over chaos, depth over speed. Our philosophy is simple:

Change your Mind. Roots not wings. Touch grass. You are in good company.

From lion's mane for focus to cordyceps for sustained energy, every Grass & Co. product is made with transparency, evidence, and respect for the planet that provides them. It's time to change your mind about what wellness means.

Where Our Ingredients Come From

Every ingredient in our range is chosen for its quality, bioavailability, and traceability. We work with suppliers who share our standards — and we go further than most brands to verify them.

Our sourcing is independently verified through Provenance, giving you a transparent, third-party view of where our key ingredients originate and how they're produced. Trust shouldn't just be a brand promise — it should be provable.

Quality & Lab Testing

Every product batch is tested through accredited third-party laboratories — checked for purity, potency, and the absence of contaminants. We don't keep those results internal. We publish them.

Review our full Lab Test Results at any time. We think that's the minimum standard a premium wellness brand should meet — and we intend to keep raising it.